← All workSelected work · 16 / 232025

Finance app · Vertical ad

Hesap Basit

A vertical ad series that presents a finance app like someone sitting across from you and explaining it.

Client
Hesap
Services
Directing, shooting, editing, motion graphics
Year
2025
Production
Altera Studio

( 01 · Idea )

A complex topic, told simply.

We broke confusing topics like interest, limits and bank options into simple sentences, with a presenter talking straight to camera.

( 02 · Motion )

Numbers on screen.

Bank logos, amounts and interest rates appear as motion graphics around the presenter. The app’s screens are shown on a phone.

( 03 · Delivery )

A series for Reels and TikTok.

Vertical videos edited around different messages were delivered.

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